Opinion
Bruna Vita

The Good, The Bad, and The Ugly of AI in Travel Tech

The travel technology industry is no stranger to buzzwords. Over the years, we’ve seen blockchain, the metaverse, and big data take their turns as industry darlings. Now, the magic word is AI. Every travel tech company, from property management systems (PMS) to channel managers, wants to slap an “AI-powered” label on their products. But how much of this is real innovation, and how much is just marketing hype? Let’s break it down—the good, the bad, and the ugly of AI in travel tech.

Read More »
Tools
Bruna Vita

The Big Hotel Tech Debate: PMS vs. Channel Managers vs. Booking Engines

For hoteliers navigating today’s digital landscape, technology isn’t just an advantage—it’s essential. Yet, with so many systems available, distinguishing between a Property Management System (PMS), a Channel Manager, and a Booking Engine can be challenging, especially for those unfamiliar with the technical side of hospitality operations. The key isn’t just in knowing what each system does but understanding how they work together to create a cohesive, efficient, and profitable hotel management strategy.

Read More »
Tools
Alex Millian

How to Increase Direct Bookings Without Increasing Your Marketing Budget

Let’s be real—running a hotel or short-term rental (STR) business is a constant balancing act. Between managing reservations, ensuring top-notch guest experiences, and maximizing revenue, the last thing you want is to lose a chunk of your profits to online travel agencies (OTAs). Yet, many hoteliers feel trapped in a cycle of relying on OTAs to keep occupancy rates high—despite the 15-25% commissions cutting into their earnings.

But here’s the good news: you don’t need to spend more on marketing to increase direct bookings. The solution lies in optimizing your booking engine and property management system (PMS) to create a seamless, conversion-friendly booking experience. With the right tools and strategy, your hotel’s website can become the primary booking channel, reducing dependency on third-party platforms.

Read More »
Tools
Bruna Vita

What is a Channel Manager, Why Do You Need One, and Why is it So Damn Expensive?

If you’ve ever juggled multiple online travel agencies (OTAs) like Booking.com, Airbnb, or Expedia, you already know the chaos of updating rates, availability, and reservations across platforms. That’s where a channel manager comes in—it’s your digital middleman, syncing all your listings in real-time so you don’t have to. Imagine updating your prices once, and boom, it’s reflected everywhere. No more double bookings, no more overselling, no more manual work. It’s basically the ultimate life hack for hotels, hostels, and vacation rentals. If you want to keep up in the hospitality game, a channel manager isn’t a luxury—it’s a necessity.

Read More »
Opinion
Bruna Vita

Transforming Hospitality Management: The Power of Cloud Solutions and Local Compliance

Hospitality management has undergone a transformative shift in recent years, with technological advancements redefining how businesses operate and cater to guests. The rise of cloud-based solutions has played a pivotal role in enhancing operational efficiency, improving guest experiences, and ensuring compliance with local regulations. However, as the industry becomes increasingly digital, the need for localized integrations has grown significantly. Systems like e-invoicing and automated immigration or police check-ins are no longer optional; they are essential for meeting country-specific legal requirements and providing a seamless experience for both guests and staff.

Read More »
Hotel Management
Tools
Alex Millian

Best Small Hotel Management Software in 2025

I’ve carefully compiled a selection of the most effective small hotel management software options that simplify operations and empower hotel owners to enhance their business performance. These solutions are designed to meet the specific needs of small accommodations, enabling them to succeed in a competitive industry.After analyzing a variety of options, these are my top 10 recommendations:

Read More »